Prime Day Inc-ESG跨境

2018年4月27日-5月1日，法国本土六大电商平台将联手推出French Days大型促销活动，力求打造专属于法国消费者的“黑色星期五”。

黑色星期五（Prime Day）是亚马逊一年一度的购物狂欢日，亚马逊全球有1亿会员。

2015年7月15日，Prime Day准备周期，英德港口货物扣关频繁。

做韩国市场的跨境朋友们应该对电商大促日“Big Smile Day”不陌生，这是韩国Gmarket和Auction的年度大促活动，今年又要开始啦！韩国Gmarket和auction的年度大促“Big Smile Day”即将来袭，将于5月19日至5月27日展开为期9天的活动，根据数据统计，2019年5月“Big Smile Day”大促在9天时间里累计销量2881万，销售额达8千亿韩币。

亚马逊Prime会员是分为最常见的会员和Prime Student两种类型的。

韩国Big Smile Day大促一年有两次，分别在5月份和11月份。

Prime Day 作为跨境电商行业里大型的购物促销节日，但亚马逊Prime Day的日期，一向都是未知的，亚马逊会在Prime Day快开始之前才通知大家日期，这着实让卖家们感到发愁！亚马逊参加Prime Day的站点有哪些？去年可参加Prime Day 的站点澳大利亚、新加坡、荷兰、卢森堡首美国、英国、西班牙、墨西哥、日本、印度、意大利、德国、法国、中国、加拿大、比利时和奥地利等国同步加入Prime Day。

亚马逊作为电商平台的巨头，很多商家都会选择在平台上开店，而且平台上的消费者也是数不胜数，而在进行购物的时候，平台会推荐出免费Prime会员，下面我们来说说亚马逊Prime会员使用结束会自动扣费吗?亚马逊为Prime会员默认开启Prime会员自动延期，Prime会员可以随时更改帐户设置选择关闭自动延期或者直接终止Prime会员。

这则消息一出，不禁让卖家满脸问号：为什么黑五预热的时间都出来了，Prime Day的活动日期却还未公布关于Prime Day何时开始的消息已经传了好几个月。

日前，亚马逊官方发布消息称各个站点上线Prime Day大促报名通道、卖家可以根据自身情况进行报名。

“Prime 会员将在 Amazon.com 上享受 5% 的返还，在餐厅、加油站和药店享受 2% 的返还，以及每次其他购买时 1% 的返还 - 以及一流的福利，包括无海外交易费用、旅行保护和 24/7礼宾服务。

Prime Exclusive Discount FAQCan I schedule a discount even when some products are invalid?Yes. You can submit a discount for scheduling even if there are some products which are still not valid. Please note, only the products with status Ready to Submit and Ready to Delete will be submitted. You can always to return to the Review page to edit or delete the invalid products.Some product(s) in my Prime Exclusive Discount got suppressed. What does it mean?This means that the Prime Exclusive Discount for the product has been removed temporarily. At the time of submission and even after submission, we periodically check whether products in the discount are meeting the eligibility criteria. Suppression of discount indicates your product has stopped fulfilling one or more of the eligibility criteria for Prime Exclusive Discount. The Prime Exclusive Discount for your product will be automatically reactied if a later check finds your suppressed product meeting eligibility criteria again.Why did my product get suppressed although it was valid earlier?At the time of submission of a discount and thereafter, we periodically check whether products in the discount are meeting the eligibility criteria. The discount on a product not meeting the eligibility criteria will be suppressed.How much is the fee to set-up a Prime Exclusive Discount?There is no fee to offer a Prime Exclusive Discount.What types of Prime Exclusive Discount are available?Prime Exclusive Discount can either be set-up as percentage-off or amount-off. You can provide minimum discounted price floor for each product.How soon can a Prime Exclusive Discount start?Always 12:00 a.m. local standard time of the country on start date. If your start date is toDay, then the discount may take up to 120 minutes to go live.I am not seeing Prime Exclusive Discount in the product detail page although I have already submitted.Prime Exclusive Discount can take up to two hours to propagate. If you do not find your discount even after two hours from start time, then:your product might not be winning the buy box, orthe SKU has been suppressed for other reasons.Please check More Buying Choice section of the ASIN. If you do not find your discount in More Buying Choices and the SKU does not have an active Sale Price, then the discount on your SKU might have been suppressed for other reasons. Please visit the Prime Exclusive Discount in Seller Central for details.Why the Discount Price in the detail page is lower than the discount I specified while scheduling the discount?Creating multiple promotions and discounts on the same product can result in customers combining them for significant discounts. Please review your products carefully before scheduling.I have made a mistake while creating the discount and I have already submitted the discount. How do I fix the discount?You can always edit a discount or remove or add products to a discount. For more information, see details here.What happens to a Prime Exclusive Discount if I change the regular price (that is, your price in Manage Your Inventory page) of a participating product?The discounted price of the impacted product will automatically adjust by the percentage-off or amount-off you indicated while scheduling the discount. If the resulting adjusted price is below the minimum discounted price you mentioned while scheduling, then the Prime Exclusive Discount will be suppressed. Your product’s regular offer will not be impacted.How do I reactivate a suppressed Prime Exclusive Discount for a product?The Prime Exclusive Discount for your product will be automatically reactivated if a later check finds your suppressed product meeting eligibility criteria again. Separately, you can edit the details of the product to fix any issue that triggered suppression.How do I know the status of Prime Exclusive Discount?You can know the status of your saved Prime Exclusive Discount from Prime Exclusive Discounts homepage at Seller Central. Your discount will have one of the below three statuses:Scheduled: All submitted SKUs successfully validated and discount is submitted. There is no action needed from you.Needs Attention: Either your discount is not submitted yet OR if your discount was submitted, then one or more of the submitted discounts are suppressed stage.Expired: Your discount has ended.How do I download a report?To download a report, you can go to the Prime Exclusive Discount section on Seller Central. Choose Download Report under View Details from the action cell corresponding to the discount you want to download the report.One of my products in a Prime Exclusive Discount is in an overlapping Lightning Deal for only 4 hours. Will the discount on my product get suppressed for those 4 hours only?The discount on the product will get suppressed 2 hours before the start of the Lightning Deals. It can take up to one hour after the Lightning Deal ends for the product to reactie. Please note, running a Prime Exclusive Discount will impact the maximum Deal Price of Lightning Deals for a product.Some of my products are in a regular promotion. Will the Prime Exclusive Discount stack over regular promoted price?Regular promotion or coupon will stack on top of Prime Exclusive Discount. That is, Prime Exclusive Discount will get combined with an overlapping promotion or coupon.Can I add products to a discount after the discount creation deadline for events such as Prime Day。

 美国消费者情报研究合作伙伴有限责任公司（CIRP）最新数据显示，截至2020年12月31日，超过一半的亚马逊Prime会员（52％）为年度会员，而三个月前这一比例为49％。

除了美国人发钱，美国站的Prime Day也传来捷报。

西雅图--()--(纳斯达克股票代码：AMZN)-亚马逊今天宣布，汤姆克兰西的杰克瑞恩第二季将于 8 月 31 日在 Prime Video 上全球首播。

华尔街日报消息，亚马逊计划在9月举办Prime Day的促销活动，比以往7月份的时间推迟了两个月。

2020 年 3 月 31 日 - 俄罗斯领先的多类别电子商务平台 Ozon Group 宣布从美国投资公司 PrInceville Capital 筹集 5000 万美元，并从现有投资者那里筹集 1 亿美元 - 基金由 Baring Vostok Capital Partners 提供建议和 Sistema PJSFC。Baring Vostok 和 Sistema 进行了同等投资。最新一轮融资作为可转换贷款担保，可转换为股权。

自2017年以来，每年五月和十一月举行的“Big Smile Day”是韩国eBay平台上的年度大促活动，是韩国代表性的网购狂欢庆典！也是我们卖家提高销售，不可错过的大促之一。

Eligibility Criteria for Prime Day。

广大亚马逊卖家翘首以盼的Prime Day啥时候举行？最新消息出来了。