一文全面了解亚马逊“In-Stock Head Start”计划——解决卖家的缺货烦恼!
In-Stock Head StartWith In-Stock Head Start, customers can find and buy your temporarily out-of-stock products when your shipment is on its way to the fulfillment center.Even with the best inventory planning, popular products can sometimes go out of stock, and that can affect your product discoverability and sales. With this Fulfillment by Amazon () feature, we will make your out-of-stock products available for customers to find and buy when your shipment is on its way and we are confident about its arrival date. Customers will benefit from a wider selection of products, and you could see higher or more consistent sales.How In-Stock Head Start worksYour out-of-stock inventory will be eligible for In-Stock Head Start if you send it to the fulfillment center. We will use the information about your inbound shipment to estimate the in-stock date for your products.Note: To protect the customer experience, Amazon may not make all of your out-of-stock ASINs available for customers to find and buy before the items reach the fulfillment center. This may occur if we are not confident that the shipment will arrive on time and contain the expected number of items.Important: To increase the probability of out-of-stock inventory becoming buyable for customers, use Amazon Carrier Central, the Partnered Carrier program, or Amazon Global Logistics.How you could benefitIn-Stock Head Start has a number of potential benefits:Discoverability: Items that are on their way to the fulfillment center will appear in search results, giving customers a wider selection and helping to increase traffic to your product detail pages.Sales: Customers can buy temporarily out-of-stock items, which can result in improved sales.Inventory productivity: Taking customer orders while your products are on their way to the fulfillment center can reduce the time between shipment and sale.Important: Your fees and Inventory Performance Index (IPI) score will not be affected.Reconciling your inventoryYou can continue using the same Seller。