成功的卖家会花时间:
成功的卖家会花时间:
这包括了解每个分类中商品选择的广度和深度、考虑其商品适合放在分类结构中的哪个位置。
他们会去了解竞争对手的数量及其商品尺寸、选择、定价和促销信息,以便制定有吸引力和竞争力的报价。
将您的商品与上在售的类似商品进行比较。
例如,买家看上去是不是在根据价格或品牌来购买商品?畅销商品是否提供了免运费或降价优惠?
Use research to increase sales
Successful sellers take the time to:
Understand the categories in which they are selling
This includes exploring the breadth and depth of selection in each category and considering where their items would fit in the category's structure.
Check out the competition
They identify the number of competitors, their size, selection, pricing, and promotions in order to plan compelling and competitive offers.
Compare their price position
Compare your product with similar products already selling on Amazon.
Study the best-selling items in relevant categories and mimic common characteristics
For example, do customers appear to be buying based on price or brand? Do the best-selling products ship for free or reduced rates?
声明:本文系作者独立观点,不代表ESG跨境立场。文中涉及的平台规则、费率及出海政策具有时效性,实际运营请以平台官方最新公布为准。如有版权争议、内容勘误或业务交流,欢迎随时与我们联系。
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