Amazon launched new initiatives to support Chinese sellers to de-ESG跨境

it is understood that since 2010, Amazon has invested 55 billion euros in infrastructure, talents and other fields of European sites. In 2019 alone, Amazon invested more than 2.2 billion euros in logistics, tools and services to support small and medium-sized business sellers

at present, Amazon has set up more than 50 operation centers in Europe, and prime members have reached many European countries such as Britain, Germany, France, Italy, Spain and the Netherlands in one day. In addition, Amazon also continues to open up new sites. In 2020, Amazon successively opened two major sites in the Netherlands and Sweden to sellers. At present, the total number of sites in Europe has reached 7. More than half of Amazon's European site sales come from third-party sellers

Song Chunlei, vice president of Amazon China and head of Amazon global store seller management, said that the Amazon global store launched a series of measures for Chinese sellers to help more Chinese sellers seize the opportunities brought by the transfer of European e-commerce retail sales from offline to online

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